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As a publisher, we are always looking for new authors and new publishing projects and, as an author, you are looking for a publisher – we could be made for each other!
But before rushing ahead blindly, please read this page carefully to see what is involved and, if you are still interested when you get to the end, then follow the instructions you will find there.
Firstly, let’s deal with the issue of how many words your eDoc should be. The answer is as many as is necessary! But there are some practical constraints from our perspective: our research suggests that eDocs should be between 3,000 and 15,000 words. This seems to apply no matter what the subject, although if an eBook is the intention, then a much higher word count can be considered.
White & MacLean Publishing shares the traditional publishing values but we have little in common with mainstream publishers in terms of approach and business model. We are a collaborative, cooperative network of publishing professionals, all of whom bring specific skills to the projects we undertake. Our business model is project-based and, as our eDocs are downloadable, we use our website and various social-networking sites for the main thrust of our marketing.
This model requires everyone involved being very proactive in the preparation and promotion of the published work and you, the author, are
expected to be just as committed and active in this regard as we are. We will guide and assist the promotion of your work (and even provide the
web space and tools) but you need to be ready to play your part and become fully engaged in the ‘hands on’ activity of promoting and marketing
your material – and that means engaging with social networking sites (e.g. Facebook, MySpace, LinkedIn, et al.), running a blog, enriching the reader’s
experience by interacting with them via cyberspace, and doing whatever is necessary to promote yourself and your eDocs.
If you are ready to grasp the opportunity with both hands, then read on, but if you feel that all the author has to do is turn in a manuscript and the
rest is up to the publishers, then stop right now!
As the author, you are responsible for creating a properly prepared, heavily self-edited manuscript that has also been edited by an
experienced editor. In other words, you are committing yourself to providing a near-enough, publication-ready manuscript prior to submission.
If you are not yet at this stage, that is not an obstacle; we can start discussions and make preliminary decisions, but we do not ‘commission’ and
the project does not get a go-ahead unless the manuscript is as described. This is absolutely critical, we can only accept manuscripts that are
publication-ready, if for no other reason than it is the author’s responsibility to do that and not ours. If you don’t know a professional editor,
please contact us and we’ll put you in touch with someone we trust.
As the publisher, and assuming we are interested in your work, we would then do an extensive in-house copy-edit as well and do all the
usual publisher-type activities. We will also establish the promotional and marketing plan and get that in place. Obviously, we will then put your
eDoc up on the website and handle distribution and sales.
You will then become involved in the promotion and marketing side of what is now our joint project.
Still interested?
Good, then the first step is to create a profile right here.
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